Your Brand: Just A Pretty Face or a Promise?

Have you ever met someone who, at first blush, seemed so together, so engaging and so …well, inviting, yet, after spending a few moments in their company, you start having second thoughts about handing over your phone number?

If you’re not putting enough thought into how you execute your brand, that could easily describe your potential customer’s experience.

Whether your focus is B2B or B2C, your brand is essentially your promise, or at least it should be, and that promise needs to be supported throughout all your marketing collateral.

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Who Needs A Marketing Plan, Anyway?

Planning for Success in 2017

At River Coyote Design, we help our clients reach their goals by creating unique marketing plans specific to their needs.

We’ll provide a fresh set of eyes steeped in marketing and design experience.  The marketing plan we create for you includes steps you can take to bring all your assets inline to complement each other and work together to strengthen your online presence and engage potential clients.

Grow Your Business NOW

We’ll include action steps that grow your business now, as well as build into the future. Here are some common elements of a… Read More

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The Importance of the “Ask”

For most of us, the ‘Art of the Ask’ can be a stumbling block, whether we’re asking someone for their business or for a fee consistent with the value of our service or even asking for a testimonial and/or referral. Many of us have been brought up with the notion that ‘asking’ …for anything, is rather rude and presumptuous.

Today we know that such a belief is 100% false.  The “Ask” is a vital part of business.  But old notions can be hard to break.

At River Coyote Design, we suggest you rethink and assign ALL the value found in the… Read More

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