The Landing Page: Your Welcome Mat of Opportunity
Landing pages are vital to successful marketing.
Landing pages are created to achieve a single-focused goal: persuade a visitor to take a specific action that moves the visitor into or further along your marketing funnel.
It’s All About Conversion Rates
A landing page supports a targeted promotion and provides sufficient, single-topic information that leads a site visitor to either click through to another actionable page on your website for more in-depth information, or asks them to enter their name and/or email address to receive a promised offer (like downloadable content) for lead… Read More