With so many platforms to consider, it can be exhausting trying to keep up with the do’s and don’ts for business on social media. Alas, we’re here to say, “Relax, you can do this.” In fact with just a few basic tips, you can take your social presence far without sacrificing time or having to be an expert.

Our Six Top Tips

1)  Keep It Real

Because most business owners aren’t sure how to use design and graphics to communicate their message effectively,… Read More

The Strategically Designed Website – Where Beauty and Effective Brawn Meet Through Great Design

Think of your business marketing strategy like a dartboard. The bull’s eye is your website and all the rings around it represent the various campaigns and contact points that funnel potential customers through your site.

As consumers continue to demand information that’s easy to find and digest — on mobile devices no less — websites must strategize to offer less copy and clutter and more ‘to the point’ content that leads potential customers into their funnel.

The ways and means… Read More

With a spending power that exceeds $200 billion annually, businesses and non-profits are searching for ways to effectively engage millennials. Truth be told, it’s not about learning new tricks, but more so, engaging in a much more casual and authentic way about what you do and why.

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Embrace the Millennial Mindset

As with any marketing endeavor, you must first get to know your target audience. And this has never been truer than when marketing to millennials. Who are these unique gems? Where do they live and thrive? Do I need… Read More