River coyote design logo

Heather Penny, Ph.D.

Dr. Heather Penny’s professional coaching services had evolved to include a more expansive target clientele within the corporate demographic. Our designer paired Penny’s existing strong primary and branded teal color with gray along with elegant business photography to appeal to a wider corporate and unisex audience. Heather also liked the idea of using puzzle elements as symbolism for restoring structure and cohesion to one’s life and business, which the designer carried throughout the page, creating an deeper aesthetic level.